Our Story – How the Idea Was Born?

ContaKids began with a spontaneous moment captured on video at the Ibiza Contact Festival in 2011.

During a movement jam session, ContaKids founder Itay Yatuv was unexpectedly joined by his daughter, Sophie—still in her pajamas, on her way to bed, pacifier in hand.

The video, filmed by chance by Aaron Brando, captured Sophie’s pure joy as she engaged in movement with her father.

This touching scene sparked curiosity about how parents can deepen physical connection with their children through play and dance.

It also became an open invitation for parents to step into a world of joyful, uninhibited movement with their little ones.

Why ContaKids?

💬 Deepens parent-child communication through movement

✌🏼 Enhances children’s motor skills and confidence

👦 Encourages self-reliance and independence in children

👩‍👦 Builds trust and strengthens the parent-child bond

"Since Ben's sister was born, a natural dynamic emerged—Ben with his father and Daniela with me. ContaKids classes give Ben and me dedicated time together, allowing him to connect more with me. This has a big impact on our physical bond at home, which is wonderful!"

"Jane has always loved climbing on me, and we used to play in many different ways. But after the course, I feel that I trust her more when she's up high on me. I also discovered a new side that I hadn’t seen before. In class, she’s very open and moves more freely in a way that isn’t typically like her."

"ContaKids has given me and my daughter a new way to connect beyond words. Through movement and play, we’ve built a deeper trust and understanding. I can see her growing more confident in her body, and I feel more in tune with her needs. It’s a joyful experience we both cherish!"

Itay Yatuv

ContaKids Founder

Itay Yatuv is a dancer and entrepreneur who brought ContaKids to life over a decade ago and recently founded Bona Dance, a global chain of dance programs for adults.

With more than 20 years of international teaching experience, he has mentored and supported numerous dancers in their journey to becoming dance and Contact Improvisation teachers.

Formerly the artistic director of Hakvutza Dance School in Tel Aviv, Itay continues to bring a wealth of expertise in dance education and community-building.